Wed, Apr 01 | The Arsenal

Online Content Marketing for your Creative Business

Creating your online content doesn't need to be difficult or stressful. If you're struggling, having a system for content creation in place will make a huge difference in how you experience marketing your creative business.
Registration is Closed
Online Content Marketing for your Creative Business

Time & Location

Apr 01, 2020, 4:00 PM – 7:00 PM
The Arsenal, 208 Jackson St, San Jose, CA 95112, USA

About The Event

Instructor: Luz Donahue (http://

Cost $90

Duration: 3 hours

Clearly define your target market and create a content plan you'll be excited to execute! In this workshop, we'll talk about how to understand demographics, how to research potential markets and plan the right content for you. If marketing isn't your favorite, Luz is determined to change your mind. Or at least, make it easier and more fun.

In this workshop, we will:

  • share exercises together to help us define who our ideal customer actually is
  • do several branding exercises to get even clearer on how we want to share our craft
  • create a 1 month content calendar through your very own system
  • create 5 social media posts together that connect with the questions, needs, wants and dreams of our target clients

The following supplies are included:

  • pens
  • paper
  • post-its

You can bring:

  • a laptop for bookmarking tools, creating content and content plans, and taking notes
  • a fully charged phone

You will go home with:

  • 5 posts to schedule on your social channels 
  • a month long content schedule
  • a clear description of your ideal customer / target market
  • Online Content Marketing

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